01

Concept

Lûgat365 is a project dedicated to the beauty of Turkish words. We breathe new life into old and forgotten words by presenting them with minimalist and modern design schemes, accompanied by their meanings and etymological stories.

Its popularity culminated in the publication of a bestselling book, and we even had the honor of delivering a TED talk about the project.

02

Merchandise

We produce a range of merchandise including posters, tote bags, pins, and more, offering them to our loyal fan base through our flagship store, Güzel Kelimeler Dükkanı.

03

Co-Brands

We partner with top-tier brands to expand our product offerings, including t-shirts, notebooks and homeware, utilizing a royalty-based model to reach a broader audience.

01

Concept

Hisli Şeyler, which translates to 'Sentimental Things,' is a daily illustration project showcased on Instagram. Our aim is to infuse everyday objects with humane insights in a humorous manner.

With each new illustration published daily, we capture the pulse of public sentiments and real-time agendas, shaping our content accordingly.

02

Merchandise

Some of our most beloved illustrations have garnered immense popularity, leading us to produce merchandise that sells in the thousands.

03

Co-Brands

We collaborate with premier brands to broaden our product range, encompassing items such as t-shirts, stationary items and homeware to connect with a wider audience.

04

Ads

In addition to our daily posts, we collaborate with prominent brands to create sponsored content, presenting their products to our audience in an engaging and humorous light.

01

The Store

Located in the lively Kadıköy district of Istanbul, our flagship store showcases a comprehensive collection of products from all our projects.

02

The Website

Alongside our own brands, we feature a curated assortment of books, vinyl records, and products from inspiring local brands on our online store.